PPC Advises Midwest Perishables on Strategic Transaction

Promontory Point Capital is excited to announce another one of our firm’s recent client successes.

Midwest Perishables, Inc. (“MPI”) is a regional wholesale food distribution, logistics, and warehousing business primarily serving grocery stores and other specialty retailers throughout its markets of focus. Based in Madison, Wisconsin, MPI has established relationships with industry-leading poultry, pork, and beef producers, in addition to a diverse set of specialty food vendors seeking distribution for its products. Since being established as a specialty wholesale food distributor in the early 1980’s, the Company’s business offering has expanded over the years with the addition of freight and logistics services, warehousing capabilities, and cold & frozen food storage services. With its full range of capabilities, MPI serves a critical role with an expanding list of vendor partners and its growing customer base.

As the ownership of MPI began to contemplate succession planning goals, the Company’s accounting firm recommended that the owners have a confidential conversation with Promontory Point Capital. PPC was subsequently engaged to explore shareholder liquidity and strategic alternatives for the business. Once engaged, PPC researched a targeted set of potential acquirers and subsequently marketed the MPI business to this audience. After soliciting preliminary offers from multiple interested parties, PPC helped MPI negotiate a Letter of Intent with Weinstein Wholesale Meats, a leading regional food distribution business based in Chicago. PPC managed the entire due diligence process and assisted in closing the transaction between MPI and WWM during the first quarter of 2022 representing another successful Done Deal for our firm.